Monday, September 24, 2007

Why Thunderbird is the Best Email Client for your Family or Office

Nowadays, most of us have so many email addresses, it's hard jusy to keep track of our own, let alone manage those of our family and colleagues as well. Throw newsgroup sunscriptions and multiple storage folders into the mix as well, and it's a management nightmare.

Mozilla Thunderbird, my email client of choice, solves this problem effectively and easily with Profiles.

How do Thunderbird Profiles work?

Thunderbird allows multiple users to set up the email client to suit their own specific needs and tastes, from Themes and Extensions to Email accounts, Inboxes and Newsgroup subscriptions.
Upon startup of Thunderbird, you are able to choose which user profile you would like to use.
So, you can now have a profile for yourself, one for your partner, and even one for the kids (allowing you to increase Thunderbirds's spam and security measures).Each profile is independent of the others, so it's like having a new installation for each user.

How do I activate Thunderbird Profiles?

1. Firstly, find the Thunderbird shortcut on your desktop (or create one from the .exe file).
2. Right-click it, and select properties.
3. Lastly, in the Target box, add ' -p' without the apostrophes to the end of the target line (so that it reads something like 'C:\Program Files\Mozilla\Thunderbird\thunderbird.exe -p'), and click OK.

Now when you start Thunderbird through this shortcut you will be prompted with the Profiles Manager box (as long as you do not already have Thunderbird open). It's all self-explanatory from thereon.

For faster start-up, I advise that you keep two shortcuts on your desktop - one to load up Thunderbird as normal, and this new one to execute only when you want to change profile.

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Monday, August 27, 2007

Email Etiquette – More Than Just Manners

We all understand the importance of good “people skills” when it comes to our interpersonal communication – it helps us get the results we need. Our communication determines the opinion others have of us – knowledgeable or ignorant, pleasant or rude, professional or immature. Most of the time this is in face-to-face or telephone conversations where we have some control over the impression we make on others.


When it comes to netiquette (Network Etiquette), it’s not as easy to control how others perceive us, and yet it’s even more important. Why? Because what you write and how you use email can affect whether your email gets delivered, read, or responded to – and what that response is! In addition, there are numerous “technology traps” that are easy to fall into. Have you ever seen someone accidentally send an angry or sensitive response to a huge group of people by using the ”Reply All” key?


And before you say to yourself "I already know" and stop reading this article, realize that every single one of us could benefit from a few simple reminders on the proper use of email, not just from a personal view but also from a business standpoint. If you're doing business on the internet – and using email to communicate with your customers – then this article is a must read for you! You may already know many of these tips, but even the most experienced user will find a few rules you were not aware of or have fallen into the habit of breaking.


Think, write, and think again. Email is a static, one-way channel – unlike live communication, there’s no way to get immediate feedback (from facial expressions or voice responses) to know if we are being effective or even understood. So think twice before hitting the send key. Is there ANY chance that the recipient might misinterpret what you want them to understand? Do your thoughts come across as abrupt or angry? Could this email accidentally affect your reputation? The hastily written word may lack feelings and the true emotion you intended. You might be smiling as you type, but your note could come across as sarcastic or mean-spirited. Remember – there’s a person on the other end, not just a computer.


Use a meaningful subject line. This is the first thing your reader will see, so use the space to help them understand the contents of the email even before they open it. Using the same rule from above, type in a subject that relates to the message you're sending, rather than leaving the subject blank. Without a subject line your note will probably be seen as another piece of junk mail – not everyone will recognize who you are just from your email address. Many internet service providers (ISP’s) filter out suspicious looking email, and a blank subject is a big red flag. Also, try to avoid generic words like "Hi" or "Check This Out" to avoid having the recipients spam or virus software delete your message!


The beginning, and the end. Always use a salutation, even if it’s short. Start your message with "Hi", or "Hello", or "Dear", whatever works best for the intended recipient, and whatever reflects your personality. Think about this: when you call someone on the telephone, don't you say "Hello" before telling them what you want? Email messages should be no different. At a minimum, address the email to the person.


Don't forget the end of your message too! Always sign your messages with your name, and say "Thank You", or "Sincerely", or something else appropriate. You can even setup a signature in your email program that will automatically display your information at the bottom of every email message you send. For directions, use your email programs help file and do a search for signature.


Protect your recipient’s identity – use “To:”, “CC:” and “BC:” properly. There are a few simple netiquette rules for using the address fields in email.


If your email is being sent to just one person or email address, place it in the "To:" field. This should be the person who is responsible for sending you a reply.


When your email is being sent to more than one person and all the recipients truly need to know who else is receiving it, put all the addresses in the “CC:” field.


For email sent to multiple recipients who have no real reason to know the names and email addresses of everyone else to whom it is being sent, put all the addresses in the “BCC:” field.

(Some email software requires at least one address to be placed in the “To:” field. Put your own email address in the “To:” section if this is required.)


By default, not every email program has the BCC field available for viewing. If you cannot see the Bcc field in your program, check your programs help file for directions.


Give memory a helping hand. When replying to emails, include a copy of the prior notes you’ve traded with the person on the topic, don't just send a new one. I may receive 50 emails a day that need a reply and it’s not always possible to remember every single 'conversation' with every single person. Please don’t make your reader go looking through their ‘sent items’ folder or email ‘recycle bin’ to refresh their memory!


Use the ‘Read Receipt’ sparingly. In some cases, it's crucial for both parties to know that a message was received. However, in normal day-to-day activities you should not request a read receipt for every single message you send. It's annoying to the recipient to have to click that pop up box every time they get your email. And it is an invasion of privacy. Don't forget – just because they have received it doesn't mean they have necessarily read it, so receiving a read receipt doesn't actually prove anything other than that the message was received. And for day to day communications, is that really necessary?


URGENT! The boy who cried wolf. Do not send all your messages as URGENT, or HIGH PRIORITY. If your recipients keep receiving messages marked that way, then eventually the red exclamation point loses it's effectiveness – except to reinforce how important YOU think you are. Reserve these messages for those that are of utmost importance!


Avoid special formatting. For your day-to-day messages, don't use colored email backgrounds, colored fonts, special fonts, images or other "pretty" type of formatting to your messages. Keep them clean – this makes it easier for the intended recipient to read them and reply. It's best to send messages in plain text to ensure everyone will be able to read them, since not everyone has their email set to receive html emails. You would be amazed at how bad your note may look to someone viewing their email on a handheld device or an older computer. By keeping your emails clean, they will also load much faster for the recipient!


Don’t SHOUT! If you type in all capital letters, your reader will see this as yelling, or they will think that you were just too lazy to use proper text formatting. It’s also hard on the eyes – did you know that it takes longer to read something written in all caps than it does to read something that is properly formatted?


Proof, spell-check, and use proper formatting. Poor writing skills are a direct reflection on you! And the reader never forgets the person who writes an undecipherable message. Spell checking will prevent most misspelled words, but you should always proof your email in case you've written the incorrect word (that was spelled correctly). For example, month and moth, where and were, all look correct to a spell-check program. Use proper capitalization, punctuation and formatting. Break your paragraphs when the subject changes, or if they become too long. Don't use excessive formatting (too much bold, too many exclamation points and question marks, etc.) Too much of anything will make your message harder to read. You want to make your message easily readable, as well as understandable. Proofread it to ensure it make sense, and never assume the reader knows what you mean, always spell it out for them. The time it takes to proof and spell check is minimal compared to the lasting impression you will make if you don't take the time.


Take the time to send a reply. Even when someone emails you something that doesn't need a direct response, follow up with them in a timely manner just to let them know you received their message. It’s amazing how often people will ask for advice, and not even reply with a short “Thank you” when they receive their answer. A simple message telling the sender is sufficient. And this lets them know you did receive it, that it didn't just get stuck in cyberspace somewhere.


If they didn't request it, don't send it! No matter what you think may be acceptable, you cannot email someone about your product/service without their permission. Unless they request that you send them an email, or you have previously done business with them, then it is illegal to send them an email, period. Any recipient can easily forward your email to their ISP and report you for sending unsolicited email messages (SPAM).


This report would result in the immediate removal of all your websites/email address from most servers. You would then join a list of “prohibited senders” meaning that servers would not allow any messages attached to your domain name to be received by their customers - the people you are sending your messages to.


You might be thinking, “but I get emails every day about products/services that I didn't request information about.” Sending unsolicited email messages (SPAM), is kind of like speeding. Lot's of people do it, but it is against the law, and no matter how long you may get away with it, you are bound to get caught!


Compress, Compress, Compress! If you are sending an email with several large attachments, it is often better to send them in a few separate emails, so that you don’t send a document that is too large to even open. Or, you can try compressing your messages into a zipped file. It doesn’t reduce the size of images or pictures very much, but it works great for text, spreadsheet and program files. This is very easy to do, and will make your file size much smaller, and make the recipient much happier. Check out www.winzip.com (for those on pc).


Hoaxes as helpful hints. If it sounds too good to be true, it probably is. Do not forward everything that gets sent to you. We've all seen them – the chain-letter emails that promise if you forward to x number of people you'll get paid, or you'll win something, or you will be lucky forever. It's all a hoax, a scam, and the only result is huge numbers of email transmissions that slow down servers all across the country. If you receive one of these emails from a friend, reply to them (in a very nice way) and explain to them why this isn't true, or ask them to stop forwarding them to you.


Virus, or virus advice? Many viruses are spread by email masquerading as warnings about – a virus! If someone forwards you a virus warning, which usually contains instructions for removing a virus from your computer... check google.com for that virus BEFORE doing anything. Chances are, it's also a hoax, and if you do remove that "bad file" from your computer, you're actually removing a necessary component crucial to your system!


Wow, that was a lot of information to take in at one time, but I congratulate you for sticking it out and reading the entire article. Please share it with your family, friends and colleagues.


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Saturday, August 25, 2007

The Topic Of Your Website

The first thing you will have to deal building your website has nothing to do with the web design itself, it's me related to content writing but it must be defined and will effect the rest of your actions. So first of all you need to decide what the topic of your future website is. Topic is very closely connected to another web design issue: keywords. The keywords you select will depend upon the topic you have chosen. When thinking about website topic ask yourself a few questions: What is the goal of the site you are making? What are you trying to achieve with your site. Specify a goal, preferably in one short sentence.

Take a sheet of paper and a pen and put all you can think out about your future website. Brainstorm! Just put everything that comes to your mind: what you want to give to your visitors, what the site is about, what you want to accomplish with your website, what is your experience in the area you would like to select as topic? The more points you could think up the better. Then sort it in the number of importance. Think what points can be deleted without harm to your project. Delete them. Leave only what is REALLY important. Try to get your goal out of those points.

Choosing topic is like choosing the topic for college research paper. You should try to select reasonable balance between too wide and to narrow topics. Narrowing down your website topic might be very helpful. If you have narrower topic that means you have less competing topic thus it will help you to get better position among your competitors. However if the topic is too narrow nobody will ever bother to search for it. Let me give you example: you want to build a website devoted to website design, but if you try to develop this website guess how many websites you will have to beat to get on the top? I got 4,030,000 pages devoted to website design according Google . To check this number just enter http://google.com/ and then enter "website design" in the search form on the first page. Now let's see how many sites Google indexed with the topic "Flash website design". I got about 22,300. As you may see the result of indexed web pages is four millions smaller. So creating website about flash design will be much smarter then just to make "website design" site and be lost in those millions pages. Note that "Website design" and "Flash Website Design" are not only keywords, the Flash website design is a part of website design but it is smaller part. Searching search engines keywords related to the topic you have selected may be helpful in making decision about your website topic. I'll teach you how to select "right" keywords to obtain better position on the search engine listings in the next articles.

Do not hesitate to reset your goals. Try to think about audience of the website. People like to visit websites with the original and unique content. Will your website be able to provide your visitors with such content? Will visitors come back again and again or they will simply close the browser window and forget about your website?

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